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Black Angus Hot Dogs Are A Hit! Summer 2004

Matt Wilson is the assistant manager of the Windy City Thunderbolts in Chicago, Ill. After experiencing success with Farmland Hot Dogs and the Farmland Roller Grill Program with a previous baseball team, Matt is introducing it to his new team.

OPERATOR: What is it that attracted you to Farmland Black Angus Hot Dogs?

MATT: I used Farmland Hot Dogs last year and we were considered to have some of the best hot dogs in our league. I wanted that same quality here, because Chicago prides itself on great tasting hot dogs.

OPERATOR: Were there financial considerations? And if so, what were they?

MATT:This is baseball, so we need great food for people to enjoy. But we still have to balance the best quality food that we can sell at a low price and still allow ourselves to make money. With Farmland, we can do all that, especially with the Farmland Roller Grill Program.

OPERATOR: Why is the Farmland Roller Grill Program so beneficial to your business?

MATT: The Farmland Roller Grill Program lets us keep our prep costs down as low as possible. With the Roller Grill, you just put them on and take them off. One person can do it. So our hot dogs are easier to make and have better consistency. We also get a rebate for every case of hot dogs we buy, so we get the Roller Grill for practically nothing.

OPERATOR: What would you say to someone considering our Roller Grill Program?

MATT: The Roller Grill gives your customers consistent quality in a very cost-effective way. Put the hot dogs on, 25 minutes they’re done. It’s simple, and you get a great quality hot dog. It’s the way to go.